Project Description

The Ask : Jason Broaddus and Kara Haskins, owners of Pie Tribe were beginning their business venture of managing a wood-firing pizza truck. They needed help creating their identity. 

The Situation: The Local, Organic, Farm - to - Table hype was real in Asheville, North Carolina. Jason had built a network to feed and they wanted to launch with some basic swag.

The Opportunity: How can we differentiate from the other handful of local food trucks?

The Solution : Fresh, Local, Organic, Farm-to-Table, Wood-fired Goodness… It’s the traditional Italian flavor of Pizza you love - on Fire!